Not too long ago, our business was somewhat stagnant. We were not reaching new customers, and things we just sort of dead in the water. We were able to stay afloat because we have some good existing customers, but when they slowed down we slowed down, and that spelled real trouble for us as a small business.
A friend talked to me about trying to find customers online. Using sites like Google, YouTube, and Facebook to generate new customers was something foreign to me, but I was certainly interested in listening to what he had to say.
He put my in touch with Josh through the Badger SEO Yelp Page. I had a very enlightening conversation with him about how no one is using phone books any more, and he showed me how many times people were searching Google for the products and services my business offers. We talked about digital marketing, and to be honest, that was a jaw dropping moment for me.
At the point of that conversation I had a website, but it was doing nothing for me, and I did not have any social media presence at all. I guess I was a great example of someone who was not utilizing the internet to spread the word about my awesome business! Luckily for me, that soon changed.
After a few conversations, I decided to take things to the next step. Badger SEO had me fill out a simple discovery form, and then within a few days they had a complete online marketing plan in place for me. They said their goal was to help my business dominate page 1 of Google, not just get 1 spot! To be honest, that was music to my ears because they showed me how many people were searching for goods and services in my business.
They explained that SEO was not a fast process, and that if I wanted to get there the right way we had to take things slow. Most people go for fast rankings, and end up messing things up by breaking the rules Google has or doing things in a manner they do not approve of, which ultimately gets their websites penalized. That was definitely not something I wanted to happen to my site, so I let the experts do their thing!
After 2 months, I started seeing some serious results. I had a YouTube video on page 1, my website on page 2, along with my Yelp and Manta listing. Considering that just 60 days prior, I had no properties showing up anywhere, this was just amazing for me to see.
Yes I know, page 2 won’t get you business, but after about 45 more days I had 4 page 1 listings, including my business listing in the Google Maps! True to their word, this was total niche domination!
If you ever want to get serious about increasing your visibility online I suggest you get in touch with Badger SEO. You can check out their Facebook page or just Google them and see what you turn up. They are a SEO company that has integrity, and gets results.
Here is a good video about SEO in 2016: